PATHWAYS FOR VALUE REALIZATION OF AGROECOLOGICAL PRODUCTS IN GUANGDONG PROVINCE

Authors

  • XiaoPing Tan (Corresponding Author) Guangdong University of Finance & Economics, Guangzhou 510320, Guangdong, China.
  • ZhengYuan Huang Guangdong University of Finance & Economics, Guangzhou 510320, Guangdong, China.
  • YuXin Liu Guangdong University of Finance & Economics, Guangzhou 510320, Guangdong, China.
  • TingFei Xu Guangdong University of Finance & Economics, Guangzhou 510320, Guangdong, China.
  • JinChen Pan Guangdong University of Finance & Economics, Guangzhou 510320, Guangdong, China.

Keywords:

Agroecological products, Guangdong province, Value realization, Market-oriented approach

Abstract

This study investigates market-oriented approaches for the value realization of agroecological products in Guangdong Province, China. It analyzes the core concepts of agroecological products and their marketization pathways, examines the current development status and challenges faced by such products in Guangdong, and focuses on key strategies, including industrialization, channel development, marketing and promotion, regional brand building, and industrial chain extension. Corresponding safeguard mechanisms are also proposed to support these initiatives.

References

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Published

2026-04-21

How to Cite

XiaoPing Tan, ZhengYuan Huang, YuXin Liu, TingFei Xu, JinChen Pan. Pathways For Value Realization Of Agroecological Products In Guangdong Province. Trends in Social Sciences and Humanities Research. 2026, 4(2): 70-81. DOI: https://doi.org/10.61784/tsshr3224.