Vol. 2 No. 1 (2024)

Research Article

• DYNAMIC OPTIMAL PORTFOLIO CHOICES FOR ROBUST PREFERENCES

  JingShu Liu^*

  Published: 2024-01-01 | DOI: https://doi.org/10.61784/wjebr3012

  47-64

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• RESEARCH ON THE BACKGROUND, DILEMMA AND OPTIMIZATION PATH OF RURAL B&B’S INTEGRATED MEDIA MARKETING

  Wei Tang^* , ChanNi Luo , Wei Gu , YuTong Jiang

  Published: 2024-01-01 | DOI: https://doi.org/10.61784/wjebr3011

  41-46

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• THE IMPACT OF MARKETING RESEARCH ON DISTRIBUTION CHANNELS AND MERCHANDIZES ACTIVITIES

  Ibrahim Muhammad Danliti^*

  Published: 2024-01-01 | DOI: https://doi.org/10.61784/wjebr3001

  33-40

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• A STUDY ON THE COMPLEMENTARITY OF AGRICULTURAL TRADE BETWEEN CHINA AND VIETNAM

  BaoAn Xiong^*

  Published: 2024-01-01 | DOI: https://doi.org/10.61784/wjebr3010

  28-32

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• THE IMPACT OF WEB SITE DESIGNING ON MARKETING ORGANIZATION AND ITS CUSTOMERS

  Ibrahim Muhammad Danliti^*

  Published: 2024-01-01 | DOI: https://doi.org/10.61784/wjebr3002

  22-27

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• A STUDY ON THE IMPACT OF PERSONALIZED EXPERIENCE MARKETING ON BRAND LOYALTY AMONG GENERATION Z

  ZongJun Song^*

  Published: 2024-01-01 | DOI: https://doi.org/10.61784/wjebr3008

  18-21

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• EXPLORING THE MOTIVATIONS AND VALUE CREATION PATHWAYS OF SANY HEAVY INDUSTRY’S DIGITAL TRANSFORMATION

  KangChuo Song , ZongQiao Li^* , YuQing Kan , Xi Tian , ErXian Li

  Published: 2024-01-01 | DOI: https://doi.org/10.61784/wjebr3007

  10-17

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• OPTIMIZING SUPPLY CHAIN LOGISTICS USING SPATIAL GNN-BASED DEMAND PREDICTIONS

  Bob Kim , Ali Ahmed^*

  Published: 2024-01-01 | DOI: https://doi.org/10.61784/wjebr3006

  1-9

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