Author(s)

XiaoFeng Zhang, ZiYang Liu^*

Affiliation(s)

School of Business Administration, Jiangxi University of Fiance and Economics, Nanchang 330000, Jiangxi, China.

Corresponding Author

ZiYang Liu

ABSTRACT

This paper first introduces the impact of the new era of artificial intelligence on MBA education, and MBA education faces multiple challenges. Compared with the traditional management education, the training of management talents in the new AI era should transfer more scientific, engineering, and even philosophical knowledge to students. Find out the new needs of society at a deeper level and think better about the future business model. Under the current discourse system emphasizing the construction of independent knowledge system, MBA education should also explore and absorb the traditional Chinese business wisdom. MBA education should embrace digitalization and new technologies, serve the major strategic needs of the country, and not leave the real economy; In curriculum update and development, students should be sensitive to the industrial frontier embedded in AI technology.

KEYWORDS

New AI Era;Big data era; MBA education; Teaching reform

CITE THIS PAPER

XiaoFeng Zhang, ZiYang Liu. MBA curriculum teaching reform in the New AI Era. Journal of Trends in Financial and Economics. 2024, 1(3): 18-27. DOI: https://doi.org/10.61784/jtfe3025.

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