Author(s)

Jing Li, PeiJie Li^*

Affiliation(s)

School of Foreign Languages, Northwestern Polytechnical University, Xi'an 710000, Shaanxi, China.

Corresponding Author

PeiJie Li

ABSTRACT

Photo news is one of the most important form of media transmission in the visual culture times, of which typical strategy of visual rhetorics is visual images. In the practice of visual rhetorics, the generation of visual images is a significant reason for the persuasive function of certain symbol. Visual images can be divided into three categories: archetype images, concept images and code images. Archetype images refer to the stereotyped forms repeatedly used in a certain tradition for a long period. Concept images can be recognized as the visual form to express specific conceptual content. Code images are mostly the combination of a series of symbols. Three kinds of visual images usually coexist in specific visual texts, echoing active dialogue with each other. The research on differences of visual images between Chinese and foreign media in Chinese economic picture news can reveal the characteristics of Chinese economic images of self-shaping and other-shaping. In this regard, this paper selects internal and external mainstream media, such as, People's Daily Overseas Edition, CNN, BBC and so on, which often publish photo news as the source of corpus, taking photo news about poverty alleviation as an example. This paper analyzes how the Chinese and foreign media present Chinese plan of poverty alleviation to the international community through visual images, thus building images of Chinese economy.

KEYWORDS

Visual images; Poverty alleviation; Photo news; Economic images

CITE THIS PAPER

Jing Li, PeiJie Li. The contrast of Chinese economic images built by the internal and external media from the perspective of photo news about poverty alleviation. Trends in Social Sciences and Humanities Research. 2024, 2(2): 32-41. DOI: 10.61784/tsshrv2n284.

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