Author(s)

Wei Tang^*, YuNan Xu, BoHao Zeng

Affiliation(s)

School of Tourism and Historical Culture, Zhaoqing College, Zhaoqing 526061, Guangdong, China.

Corresponding Author

Wei Tang

ABSTRACT

Traditional villages are the richest and most valuable heritage of Chinese civilization, which is a synthesis of tangible and intangible cultural and tourism heritage. In order to fully implement the strategy of rural revitalization and promote common prosperity, the shortcomings and weaknesses are in the villages, and the optimization space and development potential are also in the villages. This study takes Langtou Village in Guangzhou, a national-level traditional village, as an example, and explores the factors affecting residents' happiness and their optimization paths from the perspective of residents' happiness. This is an important initiative to explore the value and revitalization path of traditional ancient villages in Lingnan, as well as an important exploration of the path of integrating the traditional cultural and tourism resources of Lingnan into the ideological and political education of colleges and universities.

KEYWORDS

Traditional ancient villages in Lingnan; Residents' well-being; Optimization path; Cultural and tourism resources; Case study

CITE THIS PAPER

Wei Tang, YuNan Xu, BoHao Zeng. Lingnan ancient villages cultural tourism helps residents' happiness and its optimization path research. Social Science and Management. 2024, 1(1): 1-7. DOI: 10.61784/ssm3002.

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