Author(s)

JueCen Guo

Affiliation(s)

Sichuan Film and Television University, Chengdu 610036, Sichuan, China.

Corresponding Author

JueCen Guo

ABSTRACT

Traditional village cultures are undergoing profound transformations driven not only by the gradual evolution of historical time but also by the interplay and reconstruction of multiple cultural influences under the impact of modern technology and informatization. In this cultural crossroads, rural folk artists, as primary creators of local aesthetics, face significant challenges in preserving and continuing their artistic traditions. The inheritance of traditional craftsmanship must align with the aesthetic standards of modern society while meeting the demands of a market economy. Zhonglu Township in Danba County, located in Ganzi Prefecture, Sichuan Province, serves as a typical case study of this cultural reconstruction process, given its distinct status as a traditional village profoundly affected by modern multicultural influences. Drawing on fieldwork in this Jiarong Tibetan settlement, this study delves into the artistic characteristics of rural folk artists and the processes of their creative regeneration. It explores how traditional arts can sustain their vitality and economic value in the face of modern societal challenges.

KEYWORDS

Zhonglu; Danba; Rural folk artists; Artistic characteristics; Creative regeneration

CITE THIS PAPER

JueCen Guo. Artistic characteristics and creative regeneration of rural folk artists in Zhonglu, Danba. Trends in Social Sciences and Humanities Research. 2024, 2(10): 17-24. DOI: https://doi.org/10.61784/tsshr3097.

REFERENCES

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